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Dating with Purpose Case Study
The Brief
To create a converting website to drive sign ups to clinical psychologist, Christina O’Connell's, new program 'Dating with Purpose'.
Highlights:
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Strategic customer journey & wireframe of the website, designed to convert potential clients
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Design & develop a high converting website based on the wireframe. Presenting information in an easy, digestible manner, while encouraging people to sign up to the program
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Used a long form questionnaire to capture information drive sign ups to the new dating program
Details:
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Media coverage from Straight Up PR prompted people to visit the website
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First sign ups within days of the new website going live
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